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Notes from the fast lane.

What we learn designing products for tech startups. Short, practical, and taken from real work.

Three cards rising like steps, labelled Seed, Series A and Series B, showing design growing from a rough wireframe to a consistent set of components to a shared system.
Startup design · 12 min read

Startup design in 2026: what you actually need at each stage

What design a startup needs at seed, Series A and Series B, so you don’t overinvest but also don’t fail. Plus the biggest design mistakes we see at each stage.

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Got a flow that’sbleeding users?

Let’s work together. Twenty minutes, no deck: we’ll tell you what we’d fix first, even if we never work together.